2018 Marketing Innovation Showcase
October 25 @ 7:15 am - 10:15 am
About the Showcase
The AMA DFW Marketing Innovation Special Interest Group (SIG) is excited to host our 2018 Marketing Innovation Showcase. The Marketing Innovation Showcase is designed to shine a light on DFW’s most innovative marketers and companies that are breaking new ground by pushing their “business-as-usual” boundaries. The event is a celebration of our vibrant and diverse community of marketers, entrepreneurs, and community leaders from all industries while honoring excellence in the development of new solutions that redefine how marketers interact and engage with customers.
The 2018 Marketing Innovation Showcase will take place 7:15 AM – 10:15 AM October 25, 2018 in The Plano Conference Center of CapitalOne located at 8036 Dominion Parkway, Plano, TX 75024.
Three case studies will be selected and each will be given 15 minutes of exclusive time to showcase their innovative solution to an audience of industry leaders and peers October 25, 2018.
What to Submit
We are looking for the best examples of marketing innovation – new methods, technologies, promotions or process improvements – that have launched within the past two years and push the boundaries of conventional marketing strategies.
To be considered, organizations must submit a case study by 11:59 PM, September 14, 2018. The case studies will be reviewed by our AMA DFW Marketing Innovation Selection Committee.
- Private, Public, Start-ups and Non-Profits from all industries are eligible to submit.
- Innovations MUST be based on a clear insight that highlights an unmet or underdeveloped customer need, solves a consumer problem or addresses a compelling market opportunity.
- Each case study must highlight how the concept evolved from idea to execution and include post launch results and metrics.
- Submission Deadline is 11:59 PM, September 14, 2018.
All case studies chosen to be presented at the Marketing Innovation Showcase will be entered free of charge into the 2019 Marketer of the Year Awards.
For inquiries: firstname.lastname@example.org